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A new name is preparing to enter the international premium cigar conversation: Sarkis Premium Cigars. Developed with a vision of heritage, refinement, and serious cigar culture, Sarkis Premium Cigars is being positioned as a super premium cigar brand for adult connoisseurs, collectors, selected lounges, retailers, distributors, and international market partners. The brand direction is centered on exceptional tobacco, elegant presentation, and a refined smoking profile. The to

The premium cigar industry is booming. With the global luxury cigar market projected to grow at over 7% annually through 2030, there has never been a better time to create your own cigar brand. Whether you are an entrepreneur looking to start a cigar business, a retailer wanting to stand out with a custom cigar brand, or an event planner searching for personalized cigars for weddings, corporate events, and special occasions, private label cigars offer a powerful path to diffe

The intersection of cigars and drinks is one of the most compelling territories in modern luxury hospitality — and one of the most consistently mishandled. The difference between a well-curated pairing experience and a random combination of expensive products is education, intention, and understanding of how flavor compounds interact. This guide is for lounge operators, event hosts, and hospitality professionals who want to build pairing programs their guests will remember. T

The dream is always the same: a warm, wood-paneled room, the smell of well-aged tobacco, the sound of conversation, and a humidor stocked with the finest cigars in the world. The reality of getting there — and making it profitable — is considerably more complicated. Cigar Prof has helped design, launch, and optimize cigar lounges across the United States and internationally. Here is what we consistently see first-time operators learn the hard way. 1. Your Real Competition Is